ADIDAS DAME 8
Design, Animation, 3D Scanning
Adidas brought us on board for the launch of the Dame 8.
The second installment of the ‘Adidas Innovation Lab’ series. We constructed a CGI centrifuge collider ring as a backdrop to explore the benefits of Dame’s new signature shoe.
Credits
Client: Adidas
Production Company: Upperline
Executive Producer: Zach LaPlante
Director: The Loop
Creative Directors: Alex MIkhaylov, Max Chelyadnikov
Art Director: Alex MIkhaylov
CG Supervisor: Max Chelyadnikov
Design: Alexander Eskin
3D Animation Lead: Dmitriy Paukov
FX TD: Artemy Perevertin
3D Modelling: E.D.Satan, Dmitriy Paukov, Alexander Eskin, Filipp Gorbachev
Lighting: Filipp Gorbachev, Alexander Eskin, Max Chelyadnikov
2D Animation: Vladimir Tomin
Compositing: Max Chelyadnikov
3D Scanning: Travis Reinke, Scanable
Sound Design: Zelig